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Insightful, personal stories are the most effective path to get people caring about your brand. As the Internet has become firmly ingrained in our lives, there’s never been a better chance to develop or grow a global business. However, the world wide web has created a more discerning customer who is not content to be simply a number....
Search is very helpful for your business but don’t forget longstanding real-world strategies. These days, many business owners have become obsessed with utilizing Search Engine Optimization (SEO) in their marketing campaigns. While SEO has a valued place in Internet marketing, it is possible to master local marketing without relying on it. In fact, when it comes...

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I am a tech writer and journalist for more than 20 years who contributes to several respected online publications including BusinessInsiderInc., and Entrepreneur. In addition to journalism, writing about social good companies…

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