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Business
failure in business, no promotion
Most businesspeople see the closure of a business as a negative outcome and assume it’s something they could never get over. Yes, it’s quite a loss, and there are chances you could end up in debt, but shutting down your business is not the end of the world. As many successful entrepreneurs can tell you,...
beer toast microbrewery
All your friends say your craft beer is good enough to sell. When you receive support to go into business, it’s tempting to jump in headfirst. Even if you make the best beer in town, your business won’t succeed without the right financial planning. Start with these tips for opening a small-town microbrewery to see...
stop racism, act now
Today’s businesses can no longer afford to stay silent on injustice. The deaths of George Floyd, Breonna Taylor and others ignited a long-smoldering firestorm in the U.S. It triggered a much-needed debate and discussion about the ways systemic racism harms and holds back members of the Black community in this country and all over the...
construction
Shopping for construction equipment requires vetting manufacturers. This simple step will ensure you’re getting the quality and reliability you need on job sites. Browse the list below to learn the top questions to ask your construction equipment manufacturer before each purchase. Can You Meet Job Site Specifications? This question might seem pedestrian to some, but...
job candidate
You’ve reached the end of the short list, and sitting in front of you is the candidate you want to fill a badly needed position. This person has the right qualifications, education and experience. Potential team members have even given their stamp of approval so culture fit looks good. It’s up to you to seal...
socks in a package
There’s no doubt that packaging is a key aspect of selling any product. This concept even applies to e-commerce businesses, as packaging influences customer retention. As more companies realize the importance of product unboxing, the world of packaging gets more competitive. Let’s explore some product packaging tips to help your brand stand out from the...
woman explaining work project to group
Your company’s culture impacts your training processes and how empowered and engaged your employees feel during their workday. For these reasons, it’s crucial to instill a healthy culture in your company. In doing so, you’ll provide everyone you work with the resources and tools they need to thrive and contribute positively to your business. So...
fire safety sprinkler system
While we don’t like to think about emergencies like fires, every workplace needs a sprinkler system. Learn more about how your office building sprinkler system works to ensure yours is high-quality and works properly. Once you understand your type of sprinkler system, remember to develop a fire safety plan for all staff members. How Your...
5 Ways to Help Get to Know Your Customers Better
As you grow your company, you’ll want to find new, creative ways to establish customer loyalty and set your business apart from your competitors. Keep reading to learn a few methods for growing your client list. Set Up a Loyalty Rewards Program The most basic way to encourage returning clients is to offer a loyalty...
In these tumultuous times, it’s important more than ever to develop a company culture where people can feel both joyful and productive in person. You typically want to team members to feel comfortable relaxing around both bosses and coworkers. An office party and other events like it are undeniably still a part of this equation....
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About Me


I am a tech writer and journalist for more than 20 years who contributes to several respected online publications including BusinessInsiderInc., and Entrepreneur. In addition to journalism, writing about social good companies…

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