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Business
store reopening
The coronavirus pandemic has forced retail stores and businesses to shut down across the United States. With states gradually reopening, more and more of these stores can once again open their doors — with a few changes in place. If you’re preparing for a store reopening, you’ll need to be ready for an experience that’s...
The coronavirus pandemic has required countless businesses to close their doors temporarily, including your local tattoo shop. As states gradually reopen, you’ll likely be able to open your shop’s doors too. But reopening your tattoo shop will require some planning and significant changes. You’ll want to examine how you operate your business, interact with clients,...
driving
According to a consumer survey conducted by McKinsey earlier this year, the ongoing health crisis altered the driving behavior of Americans by decreasing how often we drive. However, this shift is really just the continuation of a trend. America’s love affair with cars was heading toward a break-up — or a temporary break at the very least. Cracks began to appear in this...
The current health crisis has created a feeling of whiplash for thousands of business owners across the U.S. Some quickly sought to reopen business, but a resurgence in the crisis meant many had to slow or stop, operations again. No matter your individual business situation, if you’re set on staying open long term, it’s time...
How many times have you noticed something while you were shopping at the grocery store that made you leave your full cart in the middle of the store and run out the exit? If the answer to this question is “never,” you’ve just identified a key difference between shopping at a brick-and-mortar retailer and shopping...
To maximize the return on the investment you make in your email marketing strategy and email campaigns — such as improving open and click-through rates — you need to know what drives the most action from your subscribers. Here are some email marketing best practices that cover the most crucial aspects of email marketing — including...
7 Tips for Successful Online Networking
The meaningful connections and conversations you have as a small business owner help you build a network of people who may become customers, employees (or contractors), investors, or sources of new opportunities. Those new connections and conversations build trust and respect, helping you reach the right people and generate new prospects for yourself and your...
For years, employees have extolled the virtues of the “distributed workforce” — working remotely. While some managers have embraced remote teams, be they across town, in a different time zone, or across an ocean, others have been hesitant to allow remote work. But the global coronavirus pandemic has forced businesses of every shape and size to adopt...
emergency fund, money, funding
As a small business owner, starting a small business emergency fund can mean the difference between success and failure. Staying on top of your finances can be even more important in times of crisis. Many businesses have a lot of operating expenses as well as debt. That means they don’t have much resiliency. While these...
If you’re facing a long term business slowdown do to a crisis, you may have more time on your hands or limited business hours. That’s true for many companies that face a pandemic or other crisis. During a slowdown, entrepreneurs can boost their business and prepare for a positive resurgence when the country recovers from...
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About Me


I am a tech writer and journalist for more than 20 years who contributes to several respected online publications including BusinessInsiderInc., and Entrepreneur. In addition to journalism, writing about social good companies…

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