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7 Common Social Media Mistakes and How to Fix Them

As you may very well know, social media isn’t always easy to handle when it comes to marketing your business. You’ve read article after article on how to succeed and maintain relevancy in the social media world, but it can be hard to keep up with the ever-changing platforms. What follows are seven social media […]

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Business
Business to Business
Entrepreneurship
Productivity
Small Business
Startups

4 Key Qualities to Look for in a Small Business Advisor

Small business owners need help, especially if they’re new to starting and growing a business. For some, that means seeking help from a more experienced colleague who can lead by example while for others, guidance comes in the form of networking events that connect them with professionals who’ve had similar experiences. While those methods are […]

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Business
Entrepreneurial
Entrepreneurship
Grow Your Business
Small Business
Startups

Equity Crowdfunding Takes Off: What Your Business Should Know

As crowdfunding took off, serious investors noted that something was missing from the process. While savvy investors want to put money into a promising crowdfunded product like Pebble or COOLEST Cooler, they want more than an early edition of the product or a branded T-shirt for their efforts. This difference has made crowdfunding more of […]

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Business
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Office
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7 Tactics That Show You’re Getting Customer Service Right

Customer service is one of those things that you just can’t ignore if you’re aiming for success and longevity for your startup. Customer service in general is important to your company, because it is often the only contact a customer has with your business. Since that first contact is so critical, you want to make […]

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Advertising
Business
Entrepreneurial
Entrepreneurship
Marketing
Small Business

Why the First Call From a Customer Is the Most Important

If repeat business is your goal, good customer service is essential. According to a recent survey, one bad customer service call will send most customers away permanently. Since repeat customers bring in more money than new customers on average, it’s important that businesses find ways to nurture their existing buyers and this includes the customer […]

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Advertising
Entrepreneurship
Marketing
Media Stuff
SEO
Small Business
Social Media
Startups

This One Technique Should Be Your Social Media Foundation

Insightful, personal stories are the most effective path to get people caring about your brand. As the Internet has become firmly ingrained in our lives, there’s never been a better chance to develop or grow a global business. However, the world wide web has created a more discerning customer who is not content to be simply a number. […]

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Business
Entrepreneurial
Entrepreneurship
Small Business
Startups
Workplace

The Google Tool That Helps You Make Better HR Decisions

Data has the power to strengthen everything businesses do, from the new products they launch to the marketing campaigns they use to promote those products. Gathering information and putting that information to use has become big business, creating jobs and cloud solutions. When a business is more informed before making decisions, that business can get […]

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Business
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Tech Culture
Uncategorized

Why Many Tech Execs Are Skipping the Consumer Electronics Show

So, here we are in the middle of what I call “CES season.” The massive Consumer Electronics Show is the first big Las Vegas convention of the year, and the place where all the big brands unveil their new products or services (or their tweaks to the same old products/services). Much of this whole pre-CES period is essentially a debate about whether […]

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Tech Culture
Workplace

30 Useful Websites Used By Highly Successful Entrepreneurs

The most successful entrepreneurs tend to surround themselves with the best tools and information. A lot of that is found online. Everyone has gaps in their knowledge or capabilities, so being aware of valuable web destinations can help you compensate in areas that you’re working on. They also can help you achieve even more in your areas of strength. […]

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Entrepreneurship
Health

Does FitBit Fit Into Your Entrepreneurial Lifestyle?

It’s one of the latest innovations in wearable technology and just had a very successful IPO. It monitors your fitness, keeps you motivated, and basically reports back how much of a couch potato you are. Fitbit is one of the wearable tech options with the longest battery life, lasting up to five days under normal […]

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