Tag

Optimization
Many content marketing writers and strategists focus exclusively on creating new content. That makes sense, given the constant reminders of how much search engines love fresh new content. The result is a constant sense of pressure to keep filling the content pipeline, publishing fresh pieces to attract new users, and persuade fence-sitting prospects. Yet, this...
Successful content writing for brand marketing requires two key factors that can sometimes conflict with each other: First, the content must be easily read, in the way that people have always read text content on the web (i.e., scanning). Second, the content must also be written so that search engines want to reward it with...
One critical element to achieving your website objectives, including both findability and excellent user experience (or UX), is your link strategy. Both the scope and your execution of that strategy help achieve those goals. Your digital link-building strategy should cover three types of links: Inbound: links from other domains that lead to a page of...

About Me


I am a tech writer and journalist for more than 20 years who contributes to several respected online publications including BusinessInsiderInc., and Entrepreneur. In addition to journalism, writing about social good companies…

more about me

Follow John Boitnott

Popular Post

Downsizing and Rightsizing: How to Simplify Your Life in Retirement
9月 28, 2023
The Ultimate Guide to Saving Money on Groceries
9月 21, 2023
School of Fintech: Managing Your Finances as a College Student
9月 14, 2023

Recent Post

Travel Tips, Entrepreneur travel, travel, ,
10 Travel Tips For the Tech-Savvy Entrepreneur
11月 8, 2018
, , , , , , , , ,
How a Silent Retreat Could Be the Getaway You Need to Recharge
12月 6, 2016
, , , , , , , , , , ,
Your Next Engineer May Work From One of These 4 Countries
11月 4, 2016
zh_CNChinese