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networking
Loyalty Marketing Branding Working Accounting Concept
Whether it be for marketing or morale, it is important for a business to develop a narrative. Working around a narrative provides a core of belief that employees and entrepreneurs alike can use to guide their decision-making. Using such a model reinforces the authenticity of a company which makes it easier to effectively build brand...
podcasting, networking
Reaching out to expand and strengthen your network just isn’t the same since the current health crisis changed the rules of business and life. Without in-person conferences and social mixers, we’ve all been relegated to virtual networking. You already know you can join online groups and use video conferencing for networking. Now, explore a few other strategies to...
7 Tips for Successful Online Networking
The meaningful connections and conversations you have as a small business owner help you build a network of people who may become customers, employees (or contractors), investors, or sources of new opportunities. Those new connections and conversations build trust and respect, helping you reach the right people and generate new prospects for yourself and your...
iphone, phone, remember
All of us have been in this embarrassing situation. We meet someone for the third or fourth time, only to realize we can’t remember what that person’s name is. Some of us are great with names and remember right away, but the rest of us don’t. Sure, we may find ways to disguise that we’ve...
As you may very well know, social media isn’t always easy to handle when it comes to marketing your business. You’ve read article after article on how to succeed and maintain relevancy in the social media world, but it can be hard to keep up with the ever-changing platforms. What follows are seven social media...
The line between work and play is blurry in the tech world. So, as more young people flood into the city for work and look for friends, networking events have become a new sort of party circuit. It’s a scene that mixes trendy startup lingo (“iterate,” “game change,” “scaling”) with more traditional fare (booze, games)....

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I am a tech writer and journalist for more than 20 years who contributes to several respected online publications including BusinessInsiderInc., and Entrepreneur. In addition to journalism, writing about social good companies…

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