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Business
At some point in every career, a professional will see someone escorted from the building with a box full of belongings. It may be a coworker or a stranger from another department, but whoever it is, it can be difficult to watch. It serves as a reminder that anyone can be fired unexpectedly. What happens...
If you work for a living, your life is most likely filled with noise. From the time your alarm goes off in the morning to the time you go to bed at night, there’s very little silence. Yet too much noise has been linkedto dangerous health conditions like high blood pressure and heart disease. Persistent...
Businesses work hard to recruit and vet applicants for a job opening, often spending hours and significant money finding the right employee. After you’ve put all that work in, you’re usually well aware of the importance of keeping good employees on board once you’ve found them. This starts from the first day your new hire...
If repeat business is your goal, good customer service is essential. According to a recent survey, one bad customer service call will send most customers away permanently. Since repeat customers bring in more money than new customers on average, it’s important that businesses find ways to nurture their existing buyers and this includes the customer...
Data has the power to strengthen everything businesses do, from the new products they launch to the marketing campaigns they use to promote those products. Gathering information and putting that information to use has become big business, creating jobs and cloud solutions. When a business is more informed before making decisions, that business can get...
Search is very helpful for your business but don’t forget longstanding real-world strategies. These days, many business owners have become obsessed with utilizing Search Engine Optimization (SEO) in their marketing campaigns. While SEO has a valued place in Internet marketing, it is possible to master local marketing without relying on it. In fact, when it comes...
I don’t think that I’ve met anyone who actually enjoys a performance review. I know that I never have been a big fan. Unfortunately, performance reviews are necessary to determine if your career is headed up or down. You get to see how productive you’ve been, where you’ve best contributed to the business, and where...
When you own or help run a company that sells products or services online, you need to do a lot to help it grow. Marketing, customer service, and even speedy load times are all important. Ecommerce businesses are on track to generate over $490 billion in U.S. sales by 2018. Now is a good time to establish a...
Traditionally, when employers have sought to reward top performers, they’ve relied on money. Whether in the form of a raise or a bonus, adding to your existing pay is one of the best ways to keep you around and make you feel appreciated. However, many small businesses are struggling to make budget on the revenue they...
When you think about it, websites have made giant improvements in appearance over the years. In the ’90s, businesses merely rushed to set up an online presence, resulting in an Internet full of electronic brochures. The look and feel of sites has changed tremendously, much of it with the goal of giving customers a better experience. Potential buyers...
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I am a tech writer and journalist for more than 20 years who contributes to several respected online publications including BusinessInsiderInc., and Entrepreneur. In addition to journalism, writing about social good companies…

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