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customer
Key Takeaways In an AI-driven world, customers form deeper connections with founders than with products or faceless brands. Founders who share their personal stories create more meaningful loyalty than those who focus solely on technology. Trust becomes the core differentiator when founders engage authentically with both customers and employees. Intentionality across product, purpose, people, and...
Customer service is one of those things that you just can’t ignore if you’re aiming for success and longevity for your startup. Customer service in general is important to your company, because it is often the only contact a customer has with your business. Since that first contact is so critical, you want to make...

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I am a tech writer and journalist for more than 20 years who contributes to several respected online publications including BusinessInsiderInc., and Entrepreneur. In addition to journalism, writing about social good companies…

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