Category

Advice
Many people assume that, as members of today’s generations, we are smarter than our ancestors, thanks in part to the technological gadgets and other advances we’ve created in the last few decades. However, our ancestors knew quite a bit about the routines of successful people, as culminated in the old English proverb made famous by...
Loyalty Marketing Branding Working Accounting Concept
Whether it be for marketing or morale, it is important for a business to develop a narrative. Working around a narrative provides a core of belief that employees and entrepreneurs alike can use to guide their decision-making. Using such a model reinforces the authenticity of a company which makes it easier to effectively build brand...
credit card security
Cardholder data has become a relevant and necessary aspect of most businesses. Digital payment options have been rising in popularity for the past several years, and with that growth comes a need for credit card services. When businesses take advantage of this trend, they can reap the benefits of wider demographics, more accessible transactions, easier...
A client consultation is filled with opportunity for your business. A thorough consultation can help you identify the right products and services for each client, build valuable client relationships, and even upsell services. The perfect client consultations will do all of this well, but conducting a fantastic consultation can be a challenge. If consultations are...
self image, mental health
People do not work towards things they do not believe they can achieve. Self-worth is vital. The power of confidence in not only your abilities, but in you as a person, is instrumental to succeeding in your endeavors. Bob Proctor teaches many different avenues to follow for success. But, one of his lessons in particular...
How to Connect with Your Customers, man working at desk
Now more than ever, you need to know how to connect with customers. But they need you, too. Like you, they may be facing new challenges if they work remotely for long periods of time As the weeks pass, they may be feeling the strain of staying at home and practicing physical distancing, even in...
business plan, entrepreneur
Once upon a time, we had no smartphones or connected devices. Now, it’s hard to imagine a world without them. When companies first introduced these devices as business ideas, there was nothing quite like them. But visionary entrepreneurs still came up with a business plan for target markets that didn’t even exist. In many cases, it’s...
Competitive analysis
Each section in a business plan has a specific purpose. Together, they can help an entrepreneur run their company. While some sections focus on market opportunity, other aspects of your business plan must address potential challenges. One of these obstacles is competition and your competitors’ strengths and weaknesses. This information influences how you build your new product...

About Me


I am a tech writer and journalist for more than 20 years who contributes to several respected online publications including BusinessInsiderInc., and Entrepreneur. In addition to journalism, writing about social good companies…

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