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website optimization
Research, author expertise and content length are all highly important in determining whether content is quality. It can be hard to recognize quality – whether it’s a product or content on the Internet. By definition, quality means “native excellence or superiority,” but what quality content looks like can be subjective and hard to determine. There are...
money changing hands
The sales funnel is for real. A business that takes it seriously scores higher on the conversion scoreboard. When followed accurately, conversion optimization tips help avoid funnel mistakes. The best tips to optimize a site’s conversion rate are: CTA placement and prominence Call to action (CTA) buttons decide the fate of a business site. How...
money changing hands
The sales funnel is for real. A business that takes it seriously scores higher on the conversion scoreboard. When followed accurately, conversion optimization tips help avoid funnel mistakes. The best tips to optimize a site’s conversion rate are: CTA placement and prominence Call to action (CTA) buttons decide the fate of a business site. How...

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I am a tech writer and journalist for more than 20 years who contributes to several respected online publications including BusinessInsiderInc., and Entrepreneur. In addition to journalism, writing about social good companies…

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