{"id":10978,"date":"2020-10-22T18:33:54","date_gmt":"2020-10-22T18:33:54","guid":{"rendered":"https:\/\/jboitnott.com\/?p=10978"},"modified":"2021-01-12T19:04:38","modified_gmt":"2021-01-12T19:04:38","slug":"store-reopening-take-these-steps-to-get-it-right","status":"publish","type":"post","link":"https:\/\/jboitnott.com\/zh\/store-reopening-take-these-steps-to-get-it-right\/","title":{"rendered":"Store Reopening: Take These Steps to Get it Right"},"content":{"rendered":"<p>The coronavirus pandemic has forced retail stores and businesses to shut down across the United States. With states gradually reopening, more and more of these stores can once again open their doors \u2014 with a few changes in place.<\/p>\n<p>If you\u2019re preparing for a store reopening, you\u2019ll need to be ready for an experience that\u2019s not at all like business as usual. However, with the proper precautions in place and some flexibility in your business model, you can successfully reopen your store and welcome customers back.<\/p>\n<h2>Check your local requirements<\/h2>\n<p>Before planning your store reopening, check with your state government. Many states are reopening in phases, giving different businesses permission to open in each phase. Once you\u2019ve identified when you can reopen, review your state\u2019s reopening requirements.<\/p>\n<p>Your state may have specific guidelines when it comes to store capacity, employee testing, and more. It\u2019s important to consider all of these elements when planning your reopening and the changes you\u2019ll need to make.<\/p>\n<h2>Implement safety measures<\/h2>\n<p>The<a href=\"https:\/\/www.cdc.gov\/coronavirus\/2019-ncov\/community\/guidance-business-response.html\" rel=\"nofollow noopener\">\u00a0Centers for Disease Control and Prevention (CDC)<\/a>\u00a0recommends that stores implement social distancing to maximize customer and staff safety. This may mean restructuring your store and implementing new safety measures before you reopen:<\/p>\n<ul>\n<li>Use signage and distancing markers on the floor to designate six-foot spacing.<\/li>\n<li>Require face coverings for all customers and staff.<\/li>\n<li>Place touchless hand sanitizer throughout the store for staff and employee use.<\/li>\n<li>Install plexiglass at checkout areas when six-foot distancing is difficult to maintain.<\/li>\n<li>Increase outdoor ventilation and use indoor air filtration systems to maximize air cleanliness and quality.<\/li>\n<li>Schedule stocking so that it takes place during off-peak hours, minimizing staff contact with customers.<\/li>\n<\/ul>\n<p>Some states encourage or require one-way traffic through store aisles. Consider the best way to implement these routes and create plenty of signage \u2014 both at eye level and on the floor \u2014 to help customers follow these guidelines.<\/p>\n<p>If your state is restricting the number of customers in a store at one time, you\u2019ll also need to design a system to track this information, especially if you have a larger store. Closing extra entrances and assigning one employee to monitor customer numbers can be an effective strategy.<\/p>\n<h2>Screen employees<\/h2>\n<p>The CDC also recommends that you conduct daily employee health checks, including temperature screening. You should also ask your employees if they have COVID-19 symptoms. This<a href=\"https:\/\/www.jotform.com\/form-templates\/employee-covid-19-self-screening-questionnaire\">\u00a0employee COVID-19 self screening questionnaire<\/a>\u00a0can help to simplify the process of daily screening.<\/p>\n<p>In addition to screening staff, you can support them in other important ways. Provide face masks and other necessary equipment \u2014 like gloves \u2014 to help keep employees safe while they\u2019re at work.<\/p>\n<p>Take the time to train your employees on the proper use of personal protective equipment (PPE), including how the equipment should fit and when they should wear it. Train your team how to mitigate the spread of germs when coughing and sneezing, and teach them proper handwashing procedures.<\/p>\n<h2>Create a disinfection schedule<\/h2>\n<p>Regular disinfection is essential to keeping your store safe. Create a disinfection schedule and a tracking system \u2014 like a chart \u2014 to ensure that the store is cleaned and disinfected regularly.<\/p>\n<p>If staff will be handling the disinfecting procedures, create a checklist of all of the items they need to disinfect. High-touch surfaces \u2014 like doorknobs, cash registers, credit card readers, and store phones \u2014 need to be on this list.<\/p>\n<p>Reviewing the<a href=\"https:\/\/www.cdc.gov\/coronavirus\/2019-ncov\/community\/organizations\/cleaning-disinfection.html\" rel=\"nofollow noopener\">\u00a0<\/a>CDC\u2019s\u00a0<a href=\"https:\/\/www.cdc.gov\/coronavirus\/2019-ncov\/community\/organizations\/cleaning-disinfection.html\" rel=\"nofollow noopener\">guidelines on cleaning and disinfecting facilities<\/a>\u00a0can help you develop your store\u2019s policies and procedures.<\/p>\n<h2>Set up an e-commerce site<\/h2>\n<p>If your business doesn\u2019t already have an e-commerce site, now might be the perfect time to set one up. Establishing an e-commerce site can enable you to take online orders and ship products or prepare them for curbside pickup.<\/p>\n<p>Building a new site takes time and money, but with<a href=\"https:\/\/www.jotform.com\/form-templates\/category\/order-form\">\u00a0<\/a>JotForm\u2019s\u00a0<a href=\"https:\/\/www.jotform.com\/form-templates\/category\/order-form\">business order form templates<\/a>, you can probably add this functionality into your existing site. With many customers anxious about spending prolonged periods inside public spaces, offering contactless store pickup can help drive sales during your store reopening. Plus, selling products online could open up your business to entirely new customers.<\/p>\n<h2>Stay flexible<\/h2>\n<p>Life has a way of changing unexpectedly during the pandemic, and that means your store reopening date could change as well. Be sure to follow your state and local governments\u2019 social media pages and sign up for email updates. Review these updates frequently so that you have the latest information and details on when your business will be able to reopen.<\/p>\n<p>Reopening your store will be a bit of an adventure, but the more planning you can do, the better prepared you\u2019ll be for anything you might face.<\/p>\n<p>&nbsp;<\/p>\n<p><em class=\"us\">Thanks for reading! <em>Sign up to get my stories and online courses by\u00a0<\/em><a href=\"https:\/\/jboitnott.com\/zh\/media-coverage-online-course\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><em>clicking here<\/em><\/a><em>.\u00a0<\/em><\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>The coronavirus pandemic has forced retail stores and businesses to shut down across the United States. With states gradually reopening, more and more of these stores can once again open their doors \u2014 with a few changes in place. If you\u2019re preparing for a store reopening, you\u2019ll need to be ready for an experience that\u2019s [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10981,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[719],"tags":[217,647,728,727],"class_list":["post-10978","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reopening-your-business","tag-business","tag-covid-19","tag-reopen-business","tag-store-reopen"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Store Reopening: Take These Steps to Get it Right - John Boitnott<\/title>\n<meta name=\"description\" content=\"If you\u2019re preparing for a store reopening, you\u2019ll need to be ready for an experience that\u2019s not at all like business as usual.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.jotform.com\/blog\/store-reopening\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Store Reopening: Take These Steps to Get it Right - 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