Month

July 2011
There are many demographics that we try to reach. Sometimes you have a certain demographic you intentionally want to get to, but sometimes it’s a little wiser to figure out the demographic that is largest and then work a plan around that. Here is a great little graphic that shows the way most people are...
Although this anchorman should have been able to space the intro and the headlines better, it’s important for the teleprompter to have proper punctuation. This is Ken Bastida of KPIX, a CBS affiliate in the San Francisco Bay Area market, but maybe after this flub he should move down to the San Diego area because...
Although Twitter and Facebook are very different services, they do fill a lot of the same needs of users. They both give us ways to connect with friends, family and brands. They offer “news feeds”…and obviously are great real time communication tools. They have a lot of similarities and a lot of differences. Here is...

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I am a tech writer and journalist for more than 20 years who contributes to several respected online publications including BusinessInsiderInc., and Entrepreneur. In addition to journalism, writing about social good companies…

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