Month: January 2018

Marketing
Social Media

4 Online Marketing Tactics Brick-and-Mortar Stores Can Leverage to Thrive

Many physical retailers continue resisting ecommerce. These businesses are hesitant to venture online, fearing they’ll dilute their existing business model or confuse customers but ignoring mounting evidence that brick-and-mortar shops without an online business are seriously risking failure. The internet continues to grow as a means of effective advertising and marketing, and retailers that want to survive are using it. […]

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Marketing
Social Media

4 Online Marketing Tactics Brick-and-Mortar Stores Can Leverage to Thrive

Many physical retailers continue resisting ecommerce. These businesses are hesitant to venture online, fearing they’ll dilute their existing business model or confuse customers but ignoring mounting evidence that brick-and-mortar shops without an online business are seriously risking failure. The internet continues to grow as a means of effective advertising and marketing, and retailers that want to survive are using it. […]

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Office
Uncategorized

5 ways to cut down on noise in an open office space

There’s been a trend in recent decades toward open office spaces. This is great for collaborative work because you don’t have to go anywhere to have a quick conversation with your colleagues. However, when you need to focus and get some independent work done, it can be difficult to do so with all the noises of […]

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Employment

Never Go to a Job Interview Unprepared for This One Question

You’ve gotten through the curveball questions, dodged that question about your greatest weakness, and made a decent impression overall during your interview. Just as you begin to relax, they ask what may seem to be a throwaway question, “Do you have any questions for me?” Don’t let this opportunity to stand out from the crowd pass you by. The […]

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Marketing

How to Never Run Out of Content Ideas Again

It’s the time of year when everyone who does content work for a startup or tech company here in the Bay area wants to talk about how to generate story ideas. They know I do this work for a living and they want tips as they prepare their 2018 content strategies. It’s safe to say that if you’re […]

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