What’s Really Going on With Klout & Why it’s Important to Your Business [infographic]

What’s Really Going on With Klout & Why it’s Important to Your Business [infographic]

See on Scoop.it - Infographics and Social Media My friend Mark Bartikoski brought this article and infographic to my attention. It...


See on Scoop.it - Infographics and Social Media

My friend Mark Bartikoski brought this article and infographic to my attention. It was posted on Business 2 Community..

 

Whether we like it or not, Klout is here to stay, brands use it to find influencers who will in turn become advocates, companies use it when they're interviewing perspective employees and many of our peers pay attention to it too.

 

Once scrutinized for its methods and criticized as being nothing more than an online zodiac, Klout has nevertheless secured its place in the social media...

 

Included in this piece is a tip sheet to help you raise your score.

 

How does Klout measure your score?

 

**The number of people you influence + how much you influence them + how influential they are = your Klout Score

 

What goes into your score?

 

**Retweets and mentions

 

**Comments, wall posts and likes

 

**Tips, to-do's, done

 

**Comments, shares, +1s

 

Each user gets 5 +K each day to distribute to other users they consider influential

 

See on www.business2community.com

Journalist

My name is John Boitnott and I am a tech writer and digital media consultant. I write for Inc.com, Entrepreneur, Business Insider, USAToday and others. I have held dozens of positions at various TV newsrooms in the state of California. I worked in TV news from 1994 to 2009. I was a web editor for years at KNTV, the NBC station in the San Francisco Bay Area. held freelance writing positions at KGO, KRON and KPIX in San Francisco as well. I worked as a radio anchor, assignment desk manager, reporter, editor and producer at KEYT in Santa Barbara for 10 years.

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